Can-did helps digital businesses make money
Call Us: 07985 280933

Can-did Digital

Can-did Digital

The digital advertising landscape has never been so complicated. The number of price points and ways of buying and selling digital media has increased more in the last 12 months then ever before. Here at Can-did we aim to help businesses cut through the digital quagmire and understand how to take advantage of the new, innovative technology in the market without damaging their existing business. We believe the only way to ensure revenue growth is to get the basics right from day one, follow a clear sales strategy and embrace innovation.

Can-did adopts a collaborative approach with its clients, reviewing and challenging current commercial plans, helping to define new and attainable plans and, most importantly, helping to implement and refine those plans in the real world

Reviewing

This service set is about assessing the effectiveness of a digital business’ commercial strategy and operations. Activities include:

  • 360 degree review of the business
  • Historic review of commercial performance
  • Infrastructure review
  • Review of sales materials
  • Review of team skills
  • Client interviews to gain an insight into customer requirements
  • Critiquing sales pitches
  • Market review
  • Competitor identification and review
  • Process review

Advising

This service set is about assessing the effectiveness of a digital business’ commercial strategy and operations. Activities include:

  • Writing and communicating a commercial strategy
  • Identifying product changes / enhancements to facilitate revenue growth
  • Identifying a business’ USPs
  • Identifying technology requirements to facilitate revenue growth
  • Identifying staffing requirements
  • Fulfilling non-executive roles
  • Sharing knowledge about aspects of the market
  • Identifying potential customers
  • Forecasting revenues and setting targets

Implementing

The third area of expertise offered by Can-did, surrounds commercial implementation and ongoing commercial operations. Again, a client may use other services in the Candid portfolio before engaging on an Implementation project, or may only use this sub-set of Candid’s services. Activities would include:

  • 360 degree review of the business
  • Historic review of commercial performance
  • Infrastructure review
  • Review of sales materials
  • Review of team skills
  • Client interviews to gain an insight into customer requirements
  • Critiquing sales pitches
  • Market review
  • Competitor identification and review
  • Process review

 

Training

We work with Training specialists Nua Training to provide an introduction to digital sales within the overall advertising market. Areas include:

  • 360 degree review of the business
  • Historic review of commercial performance
  • Infrastructure review
  • Review of sales materials
  • Review of team skills
  • Client interviews to gain an insight into customer requirements
  • Critiquing sales pitches
  • Market review
  • Competitor identification and review
  • Process review

Call or email us now

Tel: 07985 280933
Email: bree@can-did.com
29 church row
DL2 2AQ

Experience

Our experience Can-did adopts a collaborative approach with its clients, reviewing and challenging current commercial plans.